Morganiser Marketing Excellence | MacMORGAN | Australia

Morganiser: Marketing Excellence

7 steps for marketing growth

developed and delivered by global CMOs 

Next course: Tuesday December 3, 2019

The Morganiser Difference

Developed and delivered by top global CMOs
Utilises CX Principles
Simple, smart tools that are easy to use 

8,000

Marketers trained across the globe

4.7/5

Average course rating

>30

David's years of marketing experience

Filomena Maiese
Executive Director
iNova Pharmaceuticals

"I've been a long time advocate of Morganiser and have used 

it to upskill marketing teams for over a decade. Because it is principle based, it has stood the test of time..."

Course Curriculum  

The course will cover how to achieve commercial marketing success providing principles, processes & tools to drive an effective customer experience led approach. The Morganiser focuses on engaging the consumer for brand and business performance, providing 7 straightforward steps for marketing success, building your capability and your team’s success now, and for the future.

1
1
Success from identifying & changing consumer behaviour
2
Developing consumer insights from data, analytics & research
3
Developing & prioritising marketing strategy & planning
4
Maximising the contribution of agency partners
5
Identifying the most engaging & effective ideas
6
Delivering marketing execution with excellence
7
Measurement and improving capability
7
Steps for Marketing Excellence

 Course Format

One day learning program: 8:30-5pm

 

Weekly embedding EDM -

10 weeks with 3-5 minutes reminder video – for each key
topic, including additional tips

Free 1 hour consult 

 to ensure the training has embedded into
your business

Access to training traning resources and Morganiser cheat sheet

Why Morganiser?

        Who is the course for? 

Suitable for anyone involved in marketing or communications, which includes all levels of marketers, corporate communications, PR, customer marketing, and agencies - creative, media, digital, PR. 
 

David Morgan is one of the world’s most senior and experienced marketing  professionals, with over 30 years in global marketing leadership for several of the world’s  largest companies including; Procter & Gamble, Citibank, Samsung, HBOS, Standard Chartered Bank, and Nestle

Years Experience: 31

Companies Worked at:

  • Samsung

  • Standard Chartered Bank

  • Citibank, Bank West

  • Procter & Gamble

  • Nestle

Industry guest speaker – organisations, academic groups and Mumbrella

Served on boards for several businesses including AANA, Simplot, Fonterra, Pacific Equity Partners, Shopper Media Group and Red Elephant

Lead mentor for The Marketing Academy

Learn Marketing from a Global CMO

Join our next Morganiser course

Venue

The Deckhouse

End of Clarke Road, Woolwich Dock

NSW, 2110

 

Time & Date

Dec 3, 2019

8.30 am to 5.00 pm

Fee

$1,400 plus GST

 per attendee