Design Thinking NPD Workshops
Disruptive innovation requires anticipating fast evolving consumer needs, which is where Design Thinking methodology has proven success
This is valuable as.....
80% of innovations fail. Design Thinking methodology is proven to significantly increase rates of success (Harvard Business School 2016)
If you distribute via retailers / partners, then getting them energized with your future plans early, has an impact on how much they invest in your success.
Having a process to create innovation drives team collaboration, creativity and engagement
This is a structured and facilitated planning / innovation process, using Design Thinking methodology to generate disruptive ideas and prioritise
Detailed understanding of the Design Thinking Process
Customer Journey Maps. Insights, & NPD ideas - assessed and prioritised.
Approximately 1-3 weeks
Documented Innovation Ideas outlining the customer journey, opportunity and top ideas - fleshed out into concepts and assessed