Design Thinking for Innovation

How to develop innovative new ideas, products and solutions utilising leading edge design thinking methodology adapted for commercial teams.

This is valuable as.....

  • 80% of new products fail. This is because they are not truly meeting an unfulfilled consumer need

  • Creativity is a muscle - which requires practice! This process lets you become faster and better at creating break though new products ongoing.  

  • Having a process to create innovation drives team collaboration, creativity and engagement

DELIVERABLES

Detailed knowledge of the design thinking for innovation process, and how following the 5 stages leads to bigger ideas and innovation 

BEST FOR

  • Marketing / Innovation teams with their agencies

  • Sales teams, or any team looking to be more innovative

TIMEFRAME

1 Day workshop, with 12 weeks of online short videos to embed the learning

TAKEAWAYS

  • Design Thinking for Innovation Training Materials,

  • Innovation Excellence A5 laminated reference guide

  • 12 weeks of short reminder videos with additional tips and tricks - for embedding the learning 

MacMORGAN have proudly led Design Thinking Training for.....

CONTACT

US

M: +61 408 769 029

E: Rowena@macmorgan.co

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