David Morgan

Principal

David Morgan is one of the world’s most senior and experienced marketing professionals, with over 30 years in global marketing leadership for several of the world’s largest companies including; Procter & Gamble,  Citibank, Samsung, HBOS, Standard Chartered Bank, and Nestle.

 

Recognising the significant changes in the marketing function in a post-digital world, and with the increasing commercial and transformative demands on today’s marketing management, David founded MacMORGAN in 2013 to support organisations who are committed to developing consumer led operations.

As a recognised leader in the development  of next generation marketing approaches and end-to-end solutions, David has built  MacMORGAN as the highest quality marketing support team from the application of behavioural economics through to organisational purpose, from structure and design through building team capability, and from effective marketing communications through integrated platform management, and  importantly, the application of data science and insight.

 

Respected for his thought-leadership, David is a regular industry speaker, invited to address organisations and academic groups, is a local  ambassador for not-for-profit The Marketing Academy, and has served on various Boards including AANA, and Brand Boards with Simplot, Fonterra, and Pacific Equity Partners.

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David is also Chairman of Shopper Media Group, Red Elephant MultiCultural Marketing and an investor and advisor to several start-up companies.