As your business transforms, so will your critical capabilities for success. This program assesses your business vision, the critical capabilities your sales & marketing teams need to succeed, and how to build them.
This is valuable as.....
Marketing and Sales are transforming faster than ever - so is capability.
The World Economic Forum highlights 35% of core skills changed from 2015 -2020.
Automation & AI will replace repeatable skills, increasing focus on strategic & soft skills
This is a bespoke approach designed to identify the specific capabilities critical to your company’s success, across functional, strategic and leadership skill clusters.
3 Step Process to develop your Capability Strategy:
Audit of your required capabilities versus your business vision and business model
Assessment of your capability gaps: now and in the future
Action Plan - a detailed plan on how to close these gaps and develop the capabilities critical for current and future success
Heads of Functions,
Based on size & complexity of function
A capability strategic plan, with Audit results, assessment of capability gaps, and a plan on how to address. The plan covers what capabilities need to be imported, developed, and enabled through structure and process.
Separately, MacMORGAN can develop for you a bespoke competency framework or Capability Academy